Category: adventist singles visitors
Here are some of the biggest players in online dating
Dating app companies benefit from a number of built-in competitive advantages, including network effects and scalability. In many ways, dating apps are tech stocks with strengths that mirror those of social media companies. A successful app can deliver substantial profit margins.
There are only a handful of dating app stocks that are publicly traded, but that’s not a bad thing for investors, especially since each one offers a different way to get exposure to the industry. The chart below shows three of the best dating companies you can invest in today.
Match Group
Match Group is biggest and oldest online dating company. It owns the most brands, adding them as part of a “roll-up” strategy to grow well beyond its roots as Match.
Today the company has about 45 different online dating brands focused on different demographics, including age, ethnicity, sexual orientation, and world regions.
Match was founded at the dawn of the internet in 1995 as Match. The business really took off with mobile technology and Tinder, the swipe-based app it developed. Smartphones offered a new level of access to online dating apps, and Tinder grew rapidly through the 2010s, propelling Match’s growth. Tinder is now central to the business, driving more than half of the company’s revenue and serving as a business model template for other subscription-based swipe apps. More recently, Match acquired Hinge, an app that’s more focused on relationships than hookups.
The stickiness of Match Group’s products and their scalability helped the company deliver adjusted operating . It’s managed to maintain its strong growth rate, with revenue up 25% last year even as the company faced some headwinds from the COVID-19 pandemic due to social distancing protocols and masking requirements.